Last Friday, Old Navy took message of International Women’s Day in San Francisco & Los Angeles to encourage girls & women that the “sky’s the limit.”
Messages like “SHATTER THE CEILING” & “WOMEN’S DAY EVERY DAY” were wrote by Skywriters across a blue backdrop.
According to the company, at 11 a.m. Saturday Old Navy is going to spread empowerment in sky in New York City.
We did it ladies!! For #iwd2019, our fleet of skywriters took powerful messages up into the skies of LA, SF & NY and it was literally giving us life 🚀 not to get all sentimental, but it was our way of saying we see you, we support you, we're one of you 💋#skysthelimit pic.twitter.com/NaXSkFOjjL
— Old Navy Official (@OldNavy) March 9, 2019
Manufacturers, restaurants & other retailers took a stand for women to commemorate the day which celebrates economic, social, political & cultural achievements of women.
Iconic Golden Arches of McDonald is flipped to a W on its LinkedIn page in addition to launching “a global strategy, BETTER TOGETHER: Gender Balance & Diversity”.
Budweiser re-imagined ads to “better portray balance and empowerment”.
This year, in honor of #InternationalWomensDay, we are reimagining our ads of the past to better portray balance and empowerment. Budweiser is proud to partner with @seeher2020, an organization devoted to the accurate portrayal of women in media and advertising. pic.twitter.com/0XCyW3GWp1
— Budweiser (@budweiserusa) March 8, 2019
McDonald turned its iconic golden arches in California upside down so M for McDonald’s became a W for women.
Old Navy has limited-edition tee collection as a special International Women’s Day with expressions like “I’m With Mama” and HERO in addition to celebrating 72% of its corporate leadership female.
We’re so proud of that number 👇 72% of @OldNavy’s leadership is female – and it says we belong here every single day, doing our thing, #internationalwomensday & beyond 🚀#skysthelimit #iwd19 #iwd2019 pic.twitter.com/3robCfzeNy
— Old Navy Official (@OldNavy) March 8, 2019
Lyft offered $10 off rides “to select places honor women’s contribution to history & women-owned businesses”, for Women’s History Month.
walmart celebrated IWD with some of its staff in series of videos.
Women of Walmart. We’re celebrating the success & strength that women bring to Walmart by sharing their stories.